Effective Date: 15 August 2025
At Tag and Go, operated by Smart Soluxions Limited, we take your privacy seriously. We are committed to ensuring that any personal data you provide is collected, used, stored, and protected in accordance with applicable data protection laws, including the UK GDPR.
By visiting the Tag and Go platform or subscribing to our services, you agree to the practices outlined in this policy.
1. What This Policy Covers
This Privacy Policy applies to personal data collected through:
- www.tagandgo.co.uk
- The Tag and Go platform and dashboard
- Customer interactions via email, WhatsApp, demo forms, or support requests
It does not apply to third-party platforms or services that Tag and Go does not control.
2. What Data We Collect
We collect:
a) Personal Contact Information
- Name, job title, email, phone number
- Organisation name, hotel address
- Subscription and usage preferences
b) Platform Usage Data
- Login activity and session logs
- IP address and device/browser data
- Tag scan records and analytics
c) Guest Data (via hotel integrations)
Where a hotel integrates its system (e.g. Oracle Cloud), we may process:
- Guest name, room number, reservation ID
- Check-in/out dates and luggage references
This data is pulled into a ring-fenced hotel-specific app and used only to facilitate luggage management. Tag and Go acts as a data processor; the hotel remains the data controller.
3. How We Use Your Data
We use your data to:
- Provide and improve the Tag and Go service
- Support luggage tagging and storage processes
- Deliver platform analytics and account support
- Process payments and service communications
- Fulfil legal and contractual obligations
We do not use your data for advertising, profiling, or resale.
4. Legal Basis for Processing
We rely on the following lawful bases:
- Consent (e.g. marketing opt-ins)
- Contractual necessity (to deliver services)
- Legitimate interests (e.g. product support)
- Legal obligation (e.g. regulatory compliance)
5. Cookies and Tracking Technologies
We use cookies to:
- Maintain secure sessions
- Understand how the platform is used
- Improve performance and user experience
You can manage cookie settings through your browser. For more detail, refer to our Cookie Policy.
6. Sharing Your Data
We may share your data with:
- Tag and Go employees and contractors
- IT and cloud service providers
- Item finders (with your consent)
- Governmental or regulatory authorities
- Hotels using guest data integrations
We do not sell personal data to third parties.
7. Data Storage and Security
Your data is stored in secure data centres in the UK or EEA, or with cloud providers who meet GDPR adequacy standards.
Security measures include:
- Encryption
- Role-based access control
- Regular audits
- Secure authentication
Only authorised personnel may access your data.
8. Data Retention
We retain your data:
- For the duration of your subscription
- Up to 12 months after service termination (unless deletion is requested)
- As required for legal or accounting purposes
Guest item recovery data is retained only as long as necessary for repatriation.
9. Your Rights Under UK GDPR
You have the right to:
- Request access to your data
- Correct or delete personal information
- Restrict or object to certain processing
- Withdraw your consent
- File a complaint with the UK ICO
To exercise your rights, email [email protected].
10. Communications and Marketing
We may send:
- Service and system notifications
- Feature announcements or guidance
- Occasional surveys or case studies (if opted in)
You can adjust your communication preferences via your account settings or by contacting us.
11. Changes to This Policy
We may update this policy to reflect:
- Legal or regulatory changes
- Updates to our service
- Enhancements to our data handling practices
When we make material changes, we will notify you via email or in-platform alerts.
12. Contact Us
Smart Soluxions Limited (Tag and Go)
📍 Kinetic Business Centre, Theobald Street, London, WD6 4PJ, United Kingdom​
📧 [email protected]