Sustainability in Hospitality: One Small Change That Makes a Big Difference

A Growing Responsibility

Hotels around the world are under pressure to reduce waste, energy use, and their overall environmental footprint. From plastic reduction to net-zero goals, sustainability is no longer just a buzzword—it’s a guest expectation and a business imperative.

One often-overlooked source of waste? Single-use luggage tags.

Small Tag, Big Waste

The numbers don’t lie:

  • A 400-room hotel may go through over 120,000 paper tags a year
  • Most are used once and discarded​
  • Combined with printing, shipping, and disposal, this creates a significant carbon and waste footprint​

Multiply that across the industry, and we’re talking millions of tags sent to landfill annually.

A Smarter Way: Reusable Tag & Go Smart Tags

By switching to reusable tags made from durable materials, hotels can reduce luggage tag waste by up to 95%.

Each Tag & Go smart tag lasts for years, with minimal replenishment needed. Better yet, they come with built-in digital recovery—so guests can find lost luggage without involving hotel staff, reducing unnecessary printing and admin work.

Aligning with Global Certifications

Switching to reusable luggage tags can support progress toward:

  • Green Key certification​
  • EarthCheck sustainability benchmarks​
  • BREEAM and LEED standards​

This small change fits neatly into broader ESG strategies—and shows visible proof of action to guests and investors alike.

Sustainable Without Compromise

There’s no sacrifice in service or style. In fact, guests appreciate the premium, reusable tag experience more than paper—especially when it reinforces the hotel’s commitment to the environment.